NIL Insights

NIL is changing high school sports, and coaches are on the front lines. This playbook explains how to guide athletes, stay compliant with NJSIAA rules, and turn NIL into a positive learning experience for your team, program, and community.

NIL isn’t coming to high school sports...it’s already here. This post helps coaches and administrators understand why embracing it now can preserve values, protect athletes, and strengthen their programs for the future.

You don’t need to be a five-star recruit to land an NIL deal. This guide helps high school athletes build their brand, master social media, and connect with local businesses to enter the NIL game.

Your social media presence is part of your brand. Learn the most common online mistakes athletes make - and how to avoid them to protect your reputation, earn trust, and attract future opportunities.

When people hear “NIL” (Name, Image, and Likeness), they often picture Division 1 star basketball or football players signing massive...

“Tell me about yourself.” “What’s your story?” “Walk me through your resume.” We'll walk you through how to best answer these questions.

Your Brand Your personal brand is the most important asset you own. When your playing days eventually end, your personal brand is all you...

Sports are a great practice for life. Sports introduce kids to the joys and challenges they will inevitably face as they navigate life....

In July 2021, college athletes were finally allowed to partake in NIL (“ Name, Image, and Likeness ”) without jeopardizing their athletic...

When most people hear “NIL,” they usually think of the money associated with it. While it has been long overdue that student-athletes...